About Us
We are local: based in Sacramento, born & raised & thriving
We are organic, natural & vegan
We are small-batch made by Winemaker Kevin Luther
We are community: we donate to charity for every bottle sold
But most of all, we are delicious wines
Meet Our Maker: Kevin Luther
“My first memories are all on farms & gardens. Picking fruit from the orchards where my father worked as a farm hand, being lifted in the air to pick higher fruit from the vines. Running barefoot in our organic gardens and eating fruit & veggies fresh off the plant. Connected to nature.
Later, it came as a shock to eat supermarket fruit & veggies, devoid of flavor. I realized how disconnected most of us are from our roots, from the real power and magic of nature, not to mention the simple joys of flavor.
So I set out to re-connect. I studied woodworking at my uncle’s shop to learn craftsmanship and the act of creation from the raw materials of nature, but carpentry was not for me. I studied environmental science at UC Davis and dreamed of changing the world, but grew frustrated with the slow pace; I wanted to do something more direct and tangible.
Still searching,I worked my way through school with jobs at bars & restaurants, and my interest in wine grew; I was intrigued by wine’s fusion of agriculture and craftsmanship. I traveled to Australia and ended up being hired to join a crew of illegal laborers pruning grapevines. Something clicked, a circle completed, back in the fields connecting with the earth through tending the vines.
So I switched majors and studied Viticulture & Enology at UC Davis. After graduating I spent 5 years traveling the world mastering the craft, then came back to Sacramento and helped launch and run several wineries and vineyards in the region, refining my style and perfecting my skills.
After saving for years, in 2017 I was able to put enough money aside to make a dozen barrels of wine, my first vintage of Voluptuary, which I released in 2019.
In Voluptuary, I am bringing together my influences and passions: a connection to nature & organic agriculture, a focus on craftsmanship, a sense of adventure and action. Thank you for supporting my cause and enjoying my creations.”
-Kevin Luther, Winemaker & Owner
“My goal is to align with nature and harness a bit of its energy, infuse it with some of my creative ideas and yield something that both expresses and elevates the natural landscape it came from.”
Credit Given Where Credit Is Due
We‘d like to say thank you to the following partners who’ve given their time and effort to bringing Voluptuary to life.
Everything we do is built upon a pyramid of all of the facts that make this possible. The discovery of fermentation by someone who left their grape juice out too long. The early agriculturalists who went from nomadic life to tending the earth more directly. The invention of electricity, the laborers who built the infrastructure of our society, the men and women who created us and the world and culture we live in. Tony Hoagland says it better here.
Similarly, every winery website must by necessity of brevity and straightforward story-telling leave out the many people who contributed to the creations. Yet, I want to take a moment to give them credit. I purchase my grapes from local, organic vineyards tended by passionate vineyard owners who went the extra mile to grow organic & become certified. Behind them are their friends & family who helped, and the many Mexican farm workers and crews who tend all vineyards and farms in California, to whom we owe so much. In my harvesting & winemaking, I have had much help from my own friends and family, as well as wine industry friends who have assisted me and given me a hand up. In my design & development I have had collaborators and volunteers who have helped me bring my vision to something beautiful I could not have achieved by myself. Now, in my current winery business, my brothers and dad have all helped me, and my brother Jerome has become the hidden half of the business, running logistics and operations, or “whatever Kevin doesn’t want to do” as he describes it. And my mom, aunts, uncles and cousins have become my top supporters and word-of-mouth marketers. Thank you all, I am incredibly grateful for it all.
So if you enjoy these wines and what we have created, may your gratitude and compliments be shared with all of those who have taken part in the creation.
Shana & Robert Parkeharrison
All label art is fine art photography from Shana and Robert ParkeHarrison, Copyrighted by them and licensed to Voluptuary (Ambrose Ventures, LLC). Their work speaks for itself, learn & see more at www.parkeharrison.com